ALL SIGN INSTALLATIONS FOR IT’S A GOOD SIGN ARE PROVIDED BY LICENSED ELECTRICAL CONTRACTORS.

It's A Good Sign

Commercial Signs & Graphics

It's A Good Sign

Commercial Signs & Graphics

Digital Panel, Illuminated, Multi-tenant & MORE

Channel Letter Signs

You’ve seen them. Those signs that stand out, grab your attention, and make you remember the name. That’s what we do at It’s A Good Sign in Dallas. We create channel letter signs that aren’t just signs—they’re statements. In a city as competitive as Dallas, you need every edge you can get. And a custom channel letter sign? It’s your edge.

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Combo Lit

Why choose between front-lit and back-lit when you can have both? Our combo-lit channel letters give you the best of both worlds. Imagine your business name glowing from the front and casting a soft halo from the back. It’s eye-catching, dynamic, and impossible to ignore. Combo-lit signs are perfect for businesses that want to stand out 24/7. They shine brightly during the day and glow beautifully at night. Isn’t that what your brand deserves?

Front Lit

Simple, direct, effective. Our front-lit channel letters are all about clarity. They’re designed to project your brand with precision. Whether it’s day or night, your sign is visible. Think bold letters, sharp edges, and a light that draws eyes from across the street. These are the signs for businesses that want to be seen—no, need to be seen. What makes front-lit signs so effective? It’s the way they throw light forward, making every letter pop. Customers can’t miss it, and isn’t that the point?

Back Lit

Subtle but striking. That’s what our back-lit channel letters offer. They don’t shout—they whisper, but with authority. Picture your business name, softly glowing against the night sky. It’s classy. It’s sophisticated. And it’s unforgettable. Back-lit signs create a halo effect, making the letters stand out without being overpowering. This is for the businesses that want to make an impression without being too loud. Does your brand speak softly but carry a big message? Then back-lit is for you.

Open Face

For those who like to keep it raw and real, open face channel letters are the way to go. There’s nothing hidden here—what you see is what you get. These signs expose the bulbs, adding a vintage, industrial feel that’s hard to ignore. Perfect for bars, nightclubs, or any business that thrives on a bit of edge. Open face signs say, “We’re here, and we mean business.” Why hide behind polished surfaces when you can show off the guts of your sign? It’s bold. It’s different. It’s you.

Raceway Mounted

Need something sturdy and sleek? Our raceway-mounted channel letters are just that. The letters are affixed to a raceway, a slim box that hides the wiring and mounts easily to your building. This option is clean and efficient, ideal for businesses that want a modern look without the hassle. It’s not just about the appearance—it’s about making installation simple while keeping everything secure. And in Dallas, where the weather can throw anything at you, security matters. Isn’t it time your sign looked as strong as your business?

In a city like Dallas, where everyone’s vying for attention, you need a sign that doesn’t just blend in—it stands out. At It’s A Good Sign, we don’t just create signs; we craft the face of your business. Whether you’re looking for a sleek front-lit sign, a sophisticated back-lit option, or something raw and industrial like open face, we’ve got you covered. So, why settle for ordinary? Let’s create something extraordinary. Contact us today and let your brand shine in Dallas and beyond.

We don’t just craft
really good signs.

We care about helping other business owners – like you – succeed.

And we’ve been doing it for a REALLY long time.

YEARS

of Signmaking Know-How Backs Our Process

YEARS

of Marketing & Entrepreneurial Experience

PROFESSIONAL

Independent Sign Owners in Our Nationwide Network

YEARS

of Signmaking Know-How Backs Our Process

YEARS

of Marketing & Entrepreneurial Experience

PROFESSIONAL

Independent Sign Company Owners in Our Nationwide Network

We also understand what it's like to buy something you don't normally buy.
That’s why we have a full-service process that makes getting your sign easy.
Understand
Your Goals
Consultation
& Design
l
Sign
Permitting
Production &
Installation
Maintenance
& Repair

Our Partnerships